Archive for November 2011

How the Science of Genetics Helped Apple Sustain Innovation

Rebecca is joined by leading corporate consultant and author Andrea Kates who shares how Apple and Pandora and many others have applied the science of genetics to access innovation in a responsible manner. Andrea shares the elements and genomes of your business and how they can combine for growth and profitability in a down economy.…

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Science Answers the Need for Business Growth

Evolutionary biologist and thought leader Rebecca Costa explores how the application of science to the challenges facing businesses large and small can provide insight and answers to the way forward.  Adjacent technologies provide techniques companies can graft onto their own DNA.  Looking at today’s competitors can be shortsighted – did Nikon think that telephones were…

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Extinction: Three Plants or Animals an Hour

Every hour that passes, three animals or plants are being permanently eradicated from the planet. This week CNN announced that the last remaining Javan rhinoceros has been killed. We don’t know if the animals horns are a cure for cancer is mythology or the reason they were hunted into extinction. But imagine if the legend…

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